WhatsApp Business Automation: A more organized way to manage business conversations.
WhatsApp Business Automation brings customer enquiries into a shared inbox, helps a team assign and answer them, and sends approved messages such as appointment reminders.
The problem
Busy chats are hard to share.
When enquiries arrive on a single phone or account, it is hard to see who is answering what, follow up on time, or keep replies consistent.
This product makes customer conversations a team activity, with clear ownership and approved messages.
Capabilities
What it does
Shared inbox
See incoming enquiries in one place, along with who is handling each one.
Assignment and status
Assign conversations to a person or team, and mark them as open, waiting, or resolved.
Approved message templates
Prepare reusable messages, such as reminders, that go through the platform’s template approval process.
Appointment communication
Draft reminders and confirmations for appointments your team manages.
How it works
How it works
Each step shows who acts. Where a decision matters, a person makes it.
- Step 1Your team
Connect your business account
Setup follows the WhatsApp Business Platform’s own requirements and approvals.
- Step 2Customer
Send an enquiry
Customer messages arrive in the shared inbox.
- Step 3Your team
Assign and reply
The right person picks up each conversation and answers it.
- Step 4Your team
Follow up with approved messages
Reminders and follow-ups use templates your business has prepared and the platform has approved.
Use cases
Where it helps
Example situations, not customer results.
Appointment-based services
A clinic or salon front desk confirming appointments and sending reminders.
Product questions
A retail team answering questions about availability and orders.
Following up on quotes
A service business keeping track of conversations that still need a reply.
Good to know
Clear about the limits
People stay in control
Your team decides what is sent. Automated messages use only templates your business has prepared.
What it needs
A WhatsApp Business Platform setup that meets the platform’s requirements. Availability, costs, policies, and template approvals are set by the platform, not by SI-Plug.
What it isn’t designed to do
It isn’t designed for unsolicited bulk messaging, and it can’t promise template approval or message delivery.
FAQ
Questions about WhatsApp Business Automation
Is this an official WhatsApp product?
No. It is a product built by SI-Plug. Using it depends on the WhatsApp Business Platform’s own requirements and approvals.
Do message templates need approval?
Some do. Business messaging on WhatsApp follows the platform’s policies, and exact requirements depend on the platform and your account.
Can I send bulk promotional messages?
That isn’t the focus. The product is built for conversations customers start, and for expected messages such as reminders.
How is it different from the AI Customer Resolution Engine?
This product organizes WhatsApp conversations for a team. The AI Customer Resolution Engine focuses on answering support questions from approved information.
Talk to us about WhatsApp Business Automation
WhatsApp Business Automation is complete. Send us a message to ask about using it with your team, or get updates when there’s confirmed news.
Related
Related products
Explore AI Customer Resolution Engine
Being designed to answer customer questions from approved business information and hand requests to a person when they need one.
WhatsApp is a trademark of its respective owner. The name describes the platform this product works with, and does not imply any partnership or endorsement.